8 Networking Tips for Introverted Designers

Networking can be a challenge for anyone, but it can be even more so for those interior designers who identify more with introverted traits. The thought of engaging in conversations with strangers, pitching ideas, and making small talk at industry events might seem daunting or downright exhausting. So let’s look at why it’s worth the effort, and how to make it a bit easier on yourself.

More than just exchanging business cards, networking allows you to share ideas, gain fresh insights, and stay abreast of the latest trends and technologies. And this can lead to project collaborations, mentorship opportunities, and even friendships. In an industry where reputation and word-of-mouth are invaluable, building a robust network can be your most powerful marketing tool. You're essentially expanding your reach and potential client base without the overt push of traditional advertising. So, while it may be out of your comfort zone, the long-term benefits of networking can far outweigh the initial discomfort. With this in mind, let's dig into some practical, manageable strategies to help you build meaningful connections.

1. Start Online

The digital world offers a comfortable starting point to connect with others. Social media platforms, forums, and online communities dedicated to interior design are great places to begin. You can engage in discussions, share your work, and comment on others' projects at your own pace. Instagram, Pinterest, and LinkedIn, for example, all have promise. You can join interior design groups and participate in discussions. The key here is to be consistent and genuine in your interactions.

2. Prepare Your Elevator Pitch

An elevator pitch is a short, persuasive speech about yourself and your work. Having one prepared can ease the stress of starting conversations. Your pitch should be concise, lasting no more than 30 seconds, and clearly articulate who you are, what you do, and what makes your work unique. Practicing your pitch will make you feel more confident when the opportunity arises to introduce yourself.

3. Choose Smaller Events

Instead of heading straight to large-scale conferences or networking events, why not start smaller? Smaller workshops, seminars, or local meet-ups can be less intimidating and offer a more relaxed environment to connect with others. These settings often provide more opportunities for meaningful conversations and connections that can be nurtured over time. 

4. Be a Listener

One of the strengths of being an introvert is the ability to listen. Use this to your advantage by showing genuine interest in what others have to say. Asking open-ended questions can keep the conversation flowing and take the pressure off you to do all the talking. Listening attentively can help you learn more about the industry, discover new opportunities, and understand how you can offer value to others.

5. Leverage Your Existing Network

Your current connections can be a goldmine for networking opportunities. Reach out to friends, family, and acquaintances who might have connections in the interior design world. A personal introduction can feel more comfortable than approaching someone cold. Plus, being referred by someone they trust can make the new connection more open and welcoming.

6. Follow Up

After attending an event or having a promising conversation, always follow up. A simple email expressing your appreciation for the conversation and your interest in keeping in touch can go a long way. Following up not only shows professionalism but also helps to solidify the connection you've made. It can be helpful to mention something specific from your conversation to remind them who you are.

7. Set Realistic Goals

Before attending any networking event, set a few realistic goals for yourself. It could be as simple as having three meaningful conversations or connecting with a specific person. Setting goals can give you a sense of purpose and make the event feel more manageable. Remember, quality over quantity is key, especially when you're just starting to push your networking boundaries.

8. Take Care of Yourself

Networking can be draining, especially for introverts. It's important to recognize your limits and give yourself time to recharge. Don't feel obligated to attend every event or stay until the end. It's okay to step outside for a break or to limit the number of events you attend within a certain period. Prioritizing your well-being will help you be more present and engaged when you do choose to network.

Networking as an introvert in the interior design industry doesn't have to be overwhelming. Remember, quality often trumps quantity when it comes to networking, so focus on making meaningful connections that align with your goals and values. And who knows? Putting yourself out there might just turn those jitters into unexpected joys.

 xx, Danae

Designer's Block? Seven Unexpected Places to Find Inspiration

Feeling stuck creatively is often as much about being overwhelmed with options as it is about not knowing where to look. Sure, films, books, magazines, and social media are amazing sources of inspiration, but if you’re experiencing scroll fatigue, it might be time to shake things up a bit. Here are seven less typical sources that could spark that big "aha!" moment for your next interior design project. Let’s jump right in!

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1. Flea Markets & Thrift Stores

These are settings where each item has that elusive character we all seek to infuse in our designs. Thrift stores and flea markets aren’t just shops, but a challenge to create cohesion out of chaos. Here, a 1920s velvet armchair (granted, it needs some reupholstering), a rustic wooden crate, or a stunning pair of retro wall sconces can serve as the starting point or an accent piece in your designs. It’s all about seeing the potential in the peculiar.

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2. Traveling

Sure, we’d all like to be able to take a trip to another continent every time we needed an inspiration boost. There’s nothing quite like being immersed in a whole new setting, but did you know you can use Google Street View to explore the interiors of some spectacular sites, including the Taj Mahal in India or the Palace of Versailles in France?

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 3. Museums or Art Galleries

Whether it’s a vibrant painting, a profound sculpture, or even ancient hieroglyphics, these art forms can propel your design thinking forward. How does the color theory in a modernist painting work in a living space? What can the textures of a bronze sculpture bring to a tactile experience in a room? Use these elements as a springboard for your own creations.

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4. Graphic Design

Why not let another design discipline inform your work? Graphic design, with its strong emphasis on balance, alignment, and color, can offer fresh perspectives. Explore how a minimalist logo can inspire a sleek, modernist space or how vintage typography could lend a retro feel to a cozy café. The principles of graphic design are versatile and can translate beautifully into spatial arrangements.

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5. Fashion Shows

It’s no secret that fashion and interior design are intertwined, each influencing the other with trends, textures, and techniques. So look beyond the clothes in a fashion show (or in Vogue) and think about the stories the fabrics and styles can tell in a space. That swath of iridescent tulle? Picture it as a sheer curtain catching the light in a sunny room. The bold geometric patterns on a coat? Imagine that as a vibrant rug tying a room together. You may also find inspiration in the runway sets themselves!

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6. Haute Cuisine Plates

Ever considered a chef’s plating in a Michelin-star restaurant as a muse for your design? The artistry involved in haute cuisine—from the color palette to the texture of ingredients—can provide unexpected creative cues. Don't know what color to pair with a black wall? How about a sprinkle of vibrant paprika?

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 7. Nature

There’s no better designer than Mother Nature, from the famous Golden Spiral to the patterns on a butterfly’s wings. But again, don’t just scroll…stroll! Whether you take a hike and practice forest bathing for an immersive experience, get totally mesmerized by the spotted fish at the aquarium, the windy pathways and flowers at a botanical garden, or the organic shapes at the Natural Science Museum, let nature’s beauty inspire you.

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So, next time you feel like you’re in a creative design rut, stop what you’re doing, look away from your screen for a moment, and think about where you might like to visit for inspiration–whether you can get up and go somewhere or it’s back on your computer (but intentionally)! Remember that the world is full of weird and wonderful things that can transform a bland space into something spectacular. And you can connect with those endless possibilities when you slow down and switch gears. Who knows where your next great idea will come from? Happy exploring!

xx, Danae

6 Interior Design Risks Worth Taking

Do you tend to play it safe as an interior designer? That’s a fantastic quality to have in many situations. For example, you wouldn't dream of leaving budgets, timelines, or contract clauses up to chance. But growing your business and crafting outstanding designs means knowing when to stick to the rules and when to throw the playbook out the window. Here are six times it’s worth taking a risk, both in running your design business and your designs themselves.

On the Business Side

1. Specializing in a Niche Market

The prospect of narrowing your focus might initially seem counterintuitive, risking the alienation of a broader client base. But here’s the thing - carving out a niche for yourself actually helps you stand out to the perfect clients. Being known as the go-to person for, say, eco-friendly spaces or high-tech offices? That’s gold.

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2. Charging for Consults

Asking for money right out the gate can feel awkward and awaken imposter syndrome. But this strategy serves a dual purpose. It underscores the value you bring to the table, ensuring clients are invested from the get-go, and sifts through to serious inquiries, saving you precious time and energy.

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 3. Delegating to an Assistant

Letting go of the reins a bit and delegating doesn’t have to mean losing your vision in the mix. It means you get to focus more on design and less on the nitty-gritty. And who knows? An assistant might just bring fresh ideas and energy to the table.

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In Your Designs

4. Incorporating Vintage Items

Sure, sticking to the latest trends from popular stores might seem like the safe choice, but sprinkling your designs with a few choice vintage pieces? That's where the magic happens, adding layers of depth and story to a space.

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5. Unusual Color Combinations

Neutrals and played-out color combos feel safe, but throwing in an unexpected pop of color can turn a room from "just nice" to "wow". Think a splash of neon in a sea of pastels or a dark, moody wall in a room full of brights.

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6. Mixing Patterns and Materials

Yes, there's a fine line between eclectic harmony and chaotic clashes when it comes to blending textures, patterns, and materials. But with a discerning eye, the combination of different woods, metals, fabrics, and more can create a sensory feast.

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Taking Smart Risks

So, how do you dive into these risks without sinking? It all starts with having a solid base—like a well-oiled workflow—and then setting aside a little playground for creativity. Allocate a portion of each project's timeline just for trying out new things. This way, you're not running off course; you're exploring potential within reason. Getting your hands on physical samples and leveraging 3D renders lets you test-drive your daring ideas before going all in. And when you're eyeing those bigger business moves? Start small. Do a bit of research into the market, and maybe even chat with a business guru. It's all about smart risks that let your creativity—and your business—soar.

Ultimately, the essence of interior design thrives on creativity, innovation, and a touch of daring. While risks come with their own set of fears and potential setbacks, they also open doors to breakthroughs and professional wins. Maybe the question isn't whether you can afford to take these risks, but rather, can you afford not to?

xx, Danae

Easy, Healthy Meal Ideas for Busy Creatives

Why does it feel like a Herculean task to find meal options that strike that perfect balance between simplicity and sophistication, surpassing the humble realms of the beloved PB&J sandwich (and don't get me wrong—I love a good PB&J once in a while)? If you’re a busy creative looking for recipes that are accessible and that you’ll actually be excited to eat, I'm here to share 7 ideas to bookmark. Each one promises:

• A prep time of 30 minutes or less, because your muse shouldn't have to wait

• A nutritious, vegetarian meal that doesn't skimp on flavor or heartiness

• The versatility to use up those random veggies in your fridge, ensuring nothing goes to waste

Let’s get into them!

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Spinach and Feta Pastry

• Prep Time: 30 minutes

• Ingredients: Puff pastry, 1 bag of fresh spinach, 1 cup of crumbled feta cheese, 1 egg (plus one for egg wash), pinch of nutmeg, salt, pepper.

1. Preheat the oven to 400°F. Sauté spinach until wilted, let cool, then mix with feta, one egg, nutmeg, salt, and pepper.

2. Cut puff pastry into squares, add spinach mixture, fold into triangles, seal, brush with egg wash, and bake until golden, about 20 minutes.

Sweet Potato & Black Bean Rice Bowl

• Prep Time: 30 minutes

• Ingredients: 1 sweet potato, olive oil, salt, pepper, 1 cup brown rice, 1 can black beans, 1 avocado, Greek yogurt, lime, cilantro, diced tomatoes (optional), diced onions (optional).

1. Microwave pierced sweet potato for 5-8 minutes and cut into cubes when cooled. Cook rice according to package instructions. Warm beans with cumin and chili powder.

2. Assemble with rice, sweet potato, beans, avocado, yogurt, lime juice, cilantro, and optional tomatoes and onions.

Eggplant Parmesan Stacks

• Prep Time: 30 minutes

• Ingredients: 1 eggplant, salt, flour, 2 eggs, breadcrumbs, grated Parmesan cheese, olive oil, marinara sauce, slices of mozzarella cheese.

1. Salt eggplant slices, rinse, dip in flour, eggs, then breadcrumbs mixed with Parmesan. Fry until golden.

2. Layer with marinara sauce and mozzarella, bake at 375°F until bubbly, about 10-15 minutes.

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Falafel Wrap

• Prep Time: 20 minutes (using pre-made falafel)

• Ingredients: Whole-grain wraps, falafel, tahini sauce, lettuce, tomatoes, cucumbers, optional additional vegetables (e.g., bell peppers, onions).

1. Warm wraps, spread tahini, add lettuce, tomatoes, cucumbers, falafel, and any other veggies.

2. Drizzle with tahini, wrap, and serve.

Mediterranean Couscous Bowl

• Prep Time: 20 minutes

• Ingredients: Couscous, pine nuts, roasted red peppers, black or Kalamata olives, fresh basil, cheese (feta or mozzarella), olive oil, lemon juice, salt, pepper.

1. Prepare couscous, let cool. Mix with toasted pine nuts, chopped roasted red peppers, olives, torn basil, and cheese cubes.

2. Dress with olive oil, lemon juice, salt, and pepper.

Roasted Veg Pasta Salad

• Prep Time: 30 minutes

• Ingredients: Whole-wheat pasta, bell peppers, zucchini, cherry tomatoes, arugula, pesto sauce, olive oil, salt, pepper.

1. Roast chopped vegetables at 425°F until tender. Cook and cool pasta.

2. Toss pasta with vegetables, arugula, and pesto. Season as needed.

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Sushi Wrap

• Prep Time: 25 minutes

• Ingredients: Sushi rice, nori sheets, avocado, cucumber, carrot, optional smoked salmon or cooked shrimp, sweet chili sauce, soy sauce.

1. Prepare sushi rice. Spread over a nori sheet on a bamboo mat, leaving a border. Add avocado, cucumber, carrot, and optional seafood. Drizzle sweet chili sauce as desired.

2. Roll tightly, cut into larger pieces or enjoy as a sushi burrito. Serve with soy sauce.

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I hope you’re eyeing up several or all of these as some of your next culinary ventures that will brighten up your busy days!

xx, Danae

Unlock Your Freelance Potential: The Six-Figure Virtual Business Roadmap Mastery Course

The allure of freelance work is undeniable. The freedom to be your own boss, the flexibility to choose your clients and projects, and the promise of financial success—it's a dream many aspire to achieve. But let's be real, navigating the freelancing landscape can be daunting. How do you stand out in a sea of competitors? How do you ensure consistent income while maintaining work-life balance? If you've ever found yourself pondering these questions, then look no further. Our Six-Figure Virtual Business Roadmap Mastery Course is here to guide you every step of the way, whether you are wanting to take your first steps as a virtual assistant or are a seasoned pro looking to grow your side-hustle.

Imagine a Life Where You Can...

• Be Your Own Boss: No more answering to a supervisor or adhering to someone else's schedule. With our course, you'll learn how to take the reins of your career and carve out your own path to success.

• Enjoy the Financial Rewards: Achieving six-figure success is not just a pipe dream—it's within your reach. Our course will equip you with the tools and strategies needed to command the rates you deserve and enjoy financial stability.

• Choose the Clients and Projects: Tired of working on projects that don't excite you? Say goodbye to mundane tasks and hello to fulfilling work. Learn how to attract clients and projects that align with your passions and expertise.

• Achieve a True Work-Life Balance: Gone are the days of burning the midnight oil and sacrificing personal time for work. Our course will show you how to optimize your workflow, allowing you to achieve balance and reclaim your time.

What You'll Learn

1. Niche Selection and Branding: Discover how to identify a profitable niche and position yourself as an expert in your field. Build a personal brand that attracts high-paying clients and sets you apart from the competition.

2. Crafting Irresistible Proposals: Master the art of writing proposals that win clients' trust and convert prospects into paying customers. Learn how to communicate your value effectively and land more projects.

3. Pricing Strategies for Profit: Set your rates strategically to ensure you're compensated fairly for your work. Strike the perfect balance between profitability and client satisfaction.

4. Finding and Attracting Clients: Utilize proven strategies to expand your reach and connect with clients who appreciate your skills. Learn how to leverage online platforms and networking opportunities to grow your client base.

5. Streamline Workflows and Productivity Hacks: Maximize efficiency with time-saving tools and workflows. Discover productivity hacks that will help you take on more clients and increase your earning potential.

6. Client Relationship Building: Cultivate strong, lasting relationships with your clients. Learn how to communicate effectively, exceed expectations, and turn satisfied clients into loyal advocates for your business.

7. Financial Management for Freelancers: Take control of your finances and secure your financial future. Learn how to manage your income, budget effectively, and plan for long-term success.

8. Scaling Your Freelance Empire: Discover the secrets to scaling your business while maintaining quality and client satisfaction. Learn how to delegate tasks, hire subcontractors, and expand your service offerings.

Why Choose Our Course

• Proven Success: Our instructor, Danae Branson, is an industry expert and is eager to share her insights with you. Benefit from years of experience and learn from her triumphs and challenges.

• Actionable Insights: Forget theoretical fluff—our course is filled with practical, real-world advice and actionable steps that you can implement immediately. No more guesswork, just results.

• Community Support: Join a community of like-minded freelancers who are on the same journey as you. Receive ongoing support, encouragement, and inspiration from your peers and mentors.

Lifetime Access:

You have lifetime access to all course materials and updates. Stay at the forefront of the freelance industry and continue to hone your skills as the industry evolves.

Don't let the uncertainty of freelancing hold you back. It’s time to find a life of abundance, flexibility, and creative independence! With our Six-Figure Virtual Business Roadmap Mastery Course, you'll have the roadmap to success right at your fingertips. Enroll today and take the first step towards a brighter, more prosperous future.

Six-Figure Virtual Business Roadmap Mastery Course

Whether you want to become a virtual assistant or are looking to grow your existing virtual business, this course is designed to not only supply you with the knowledge, skills, and confidence needed to succeed as a virtual assistant but also teaches you how to build and run a successful virtual business that can reach the coveted milestone of a six-figure income.

✓ 5+ Hours of Video Content

✓ 60-page Workbook

✓ Templates and Sample Contracts Resources

✓ Facebook Networking Group

✓ Unlimited Lifetime Access

Productivity Hacks That Are Actually Backfiring

When your creativity is on the clock, productivity hacks can seem like the much-sought-after holy grail of efficiency and time management for interior designers. The market is flooded with books and courses promising to unlock the secrets that will finally make all of the facets of your work fall into place. Of course, there's always room for growth, learning, and fine-tuning our routines. But there are some so-called productivity hacks circulating out there that, if not approached correctly, might paradoxically hinder your progress. Let’s look at six examples!

1. Excessive Multitasking

The ability to juggle client meetings, design drafting, and supplier negotiations all at once seems like a superpower. The truth is that, just like we don’t have chameleon eyes, our brains aren't wired to handle multiple tasks effectively at the same time. Research suggests that multitasking can lead to reduced quality of work, increased stress levels, and even a drop in IQ comparable to missing a night's sleep. For tasks that require deep thought and creativity, like designing a living space, focusing on one task at a time ensures the highest quality of work and innovation.

2. Zero Inbox Policy

The famous zero inbox policy is supposed to eliminate the stress of a cluttered email inbox by keeping it empty or nearly empty at all times. While this sounds ideal, the constant checking, sorting, and managing of emails to maintain an empty inbox can become a massive distraction. It interrupts the creative flow essential for interior designers, pulling their focus away from design work to attend to an endless stream of emails. Scheduling specific times for email management can help maintain focus on design projects without the stress of an inbox calling your name.

3. Social Media Scheduling

Hear me out on this one. I’m absolutely in favor of batch-planning your posts with a neat content or editorial calendar. However, an over-reliance on scheduled content risks making your brand feel impersonal and disconnected from your audience. Engaging with followers in real-time, sharing behind-the-scenes glimpses into your design process, and leaving a little room for the spontaneity of real life can foster a stronger, more genuine connection with your audience, even if it means spending a bit more time on social media.

4. Skipping Breaks to Work Through

The myth that working longer hours without breaks boosts productivity is just that—a myth. Especially for interior designers, whose work demands high levels of creativity and problem-solving, taking regular breaks is essential. Skipping breaks can lead to burnout and a noticeable decline in the quality of your designs. Short breaks throughout the day can refresh your mind, boost creativity, and ultimately enhance the quality and productivity of your work.

5. Overusing Digital Tools

Relying too heavily on digital tools for inspiration can limit exposure to tangible elements that might spark creativity. While software and apps can be incredibly helpful, over-reliance on them can stifle creativity. Sometimes, stepping away from the screen and working with physical models, sketches, or just playing with physical samples can spark inspiration in ways that digital tools cannot. Balancing the use of technology with traditional design methods is where it’s at.

6. To-Do Lists

Here’s another example of how it all depends on how it’s done. Creating to-do lists is a basic organization tool. But some designers actually procrastinate more by categorizing and segmenting their to-do’s in different ways when what they really need to do is dig in. Sound familiar? Try prioritizing a few key tasks each day that will make a significant impact on your projects and lead to more focused and high-quality work.

At the end of the day, every interior designer is unique, with different rhythms, preferences, and work styles. Experimenting, reflecting, and adjusting your approach based on personal experience and well-being is key to finding a sustainable and effective productivity strategy. Remember, the goal is not just to do more in less time but to enhance the quality and creativity of your work while maintaining a healthy work-life balance.

xx, Danae

Mastering the Art of Virtual Client Presentations: 12 Key Ways

More and more, interior designers are opting for virtual design presentations, not just for their efficiency but also for the technological tools they offer. Given the crucial role these presentations play in forging client relationships and setting the project's design course, you want to have them down to a science. Today, I’m here to break down how to refine your virtual presentation skills to perfection, ensuring every slide strengthens your connection with your clients and clearly communicates your vision.

1. Choose Your Tools

For crafting those eye-catching presentations, programs like Canva, PowerPoint, Google Slides, and Milanote are some go-to choices. They offer versatility and feature user-friendly design capabilities. When it's time to present, platforms like Zoom, Google Meet, and Microsoft Teams are the frontrunners, all supporting the essential screen-sharing feature.

2. Format for Impact

A 16:9 aspect ratio is your best bet for a seamless full-screen experience across different devices. High-resolution content (think 1920x1080 pixels) ensures your designs are crisp and clear, both on screen and if printed. Discreetly embedding your logo on each slide adds a professional touch without being distracting. And don't forget the power of a strong opening with a cover page and a gracious closing with a "Thank You" page.

3. Tailor Your Templates

Starting with a well-crafted template ensures consistency, efficiency, and professionalism. But remember, customization is key. Each presentation should be a reflection of the project's unique characteristics, requiring tweaks and adjustments to the template to ensure your design's visual and textual elements are harmoniously presented.

4. Bring Textures to Life

Since clients can't physically interact with the materials, it's vital to include close-up images that capture the intricacies of textures and fabrics, or additional photos showcasing how a material looks under different lighting conditions or when applied in various settings. These visual aids are essential in bridging the sensory gap, allowing clients to appreciate the depth and quality of materials as if they were examining them firsthand.

5. Master the Layout

Achieving a balanced layout involves more than just arranging elements. Utilizing grids ensures everything is aligned and proportionally spaced, creating an aesthetically pleasing arrangement. Implementing a visual hierarchy draws attention to key aspects, and dividing your presentation into clear sections aids in narrative flow. A moderate use of labels and arrows can also be helpful, guiding the viewer's understanding without overwhelming them. Stick to one concept or theme per page to keep the message clear and digestible.

6. Prep Like a Pro

Before the meeting, define your presentation's agenda and objectives. Creating a bullet-point list ensures you cover all necessary points. A quick practice run-through can help avoid any hitches during the presentation, making for a smoother experience.

7. Simplify Your Language

Clear and simple language makes your presentation accessible to all clients, regardless of their familiarity with design terminology. Your tone should strike a balance between professionalism and approachability, showing confidence in your expertise while being open to feedback.

8. Detail Where It Matters

While being concise, don't shy away from detail where it enhances understanding or appreciation of your design. Furniture plans, key elevations, quality images, and even 3D views can elevate the client's understanding. However, limit options for product selections to avoid decision fatigue for your clients. It's your role to sift through the possibilities and present only the best options–and be able to plainly point out the virtues of each.

9. Screen Share the Right Way

Maintaining a polished and organized digital workspace is as important as your physical presentation space. Minimize distractions and protect privacy by closing unnecessary apps and tabs, using a dedicated user profile if needed. Sharing only the relevant application window or tab focuses attention on your content.

10. Feedback Is Key

Making plenty of space for feedback throughout the presentation ensures that no insights are lost or forgotten. Waiting until the end for comments can overwhelm clients and dilute the quality of feedback. Regular intervals for discussion keep engagement high, and it also gives you the chance to refine your approach based on their inputs as you go along.

11. Record the Insights

Make sure to capture all feedback. When a note-taker isn't an option, consider recording the session (with the client’s prior consent) or using transcription software like Otter.ai or the recording features in Zoom and Microsoft Teams. This ensures that no valuable insight is lost and that you can refer back to client feedback as your project progresses.

12. Follow Up

Sending a detailed follow-up email summarizes the discussion and outlines the next steps. It not only keeps the project momentum going but also serves as a clear record of decisions made and actions required, ensuring everyone is on the same page.

By integrating these strategies into your virtual presentations, you elevate not just the visual aspect of your work but also the collaborative and interactive experience with your clients. Each presentation becomes an opportunity to build trust, showcase your expertise, and move one step closer to realizing your client's vision and a design that you can be very proud of!

Happy Presenting!
xx, Danae

Save Time with Our Prewritten Content Templates for Interior Designers

In the world of interior design, time is precious. As a designer, you want to focus on bringing your clients' visions to life, not spending hours agonizing over blog posts and email content. That's where our prewritten content templates come in. We've curated 26 templates specifically tailored to interior designers, ready to be copied, pasted, and customized to fit your brand and business. Let's take a closer look at each template and how they can elevate your online presence effortlessly.

What is e-Design and How to Get Started

Explore the world of e-Design and learn how to seamlessly integrate it into your business model, opening up new opportunities for remote collaboration with clients.

How to Add More Luxury to Your Home

Discover tips and tricks for infusing luxury into any space, from opulent fabrics to decadent accessories, and elevate your design game.

How to Arrange a Gallery Wall

Master the art of gallery wall arrangements with step-by-step instructions and design principles to create visually stunning focal points in any room.

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Where to Buy Artwork and Accessories

Navigate the vast landscape of art and accessories vendors, uncovering hidden gems and trusted suppliers to elevate your design projects.

How to Work Remotely with an Interior Designer as a Real Estate Investor

Learn how real estate investors can benefit from working with remote interior designers, maximizing property value and tenant satisfaction.

Why You Need Plants in Your Home

Delve into the world of biophilic design and discover the myriad benefits of incorporating plants into your interior spaces, from improved air quality to enhanced well-being.

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Timeless Kitchens and Baths

Uncover timeless design principles for kitchens and baths that transcend trends, creating spaces that stand the test of time and delight clients for years to come.

How to Choose the Right-Sized Rug

Master the art of rug selection with practical tips and guidelines to ensure the perfect fit for any space, enhancing comfort and visual appeal.

Thank You for Subscribing

Craft the perfect thank-you message for new subscribers, fostering a sense of appreciation and engagement from the moment they join your community.

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Latest Design Trends for Current Times

Stay ahead of the curve with insights into the latest design trends shaping the industry, inspiring fresh ideas and innovative solutions for your projects.

How to Choose the Right Paint Sheen

Navigate the world of paint finishes with confidence, understanding the characteristics of each sheen and how to choose the perfect one for your design scheme.

Is Hiring an Interior Designer Worth It

Address common misconceptions and demonstrate the value of hiring an interior designer, empowering potential clients to make informed decisions about their design projects.

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How to Choose the Right Paint Color

Unlock the secrets of color theory and learn how to select the perfect paint colors to achieve your desired aesthetic and ambiance.

New Standards of Working Together

Explore evolving industry standards and best practices for collaboration between designers, clients, and other stakeholders in today's digital landscape.

Client Review Request

Craft a compelling request for client reviews, leveraging positive feedback to enhance your reputation and attract new business opportunities.

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Popular Styling Pieces

Highlight must-have styling pieces that add personality and flair to any interior space, inspiring clients to invest in statement-making decor elements.

How to Hang Curtains

Demystify the process of curtain hanging with practical tips and techniques for achieving perfect drapery installations every time.

5 Easy Steps to Update Your Living Room

Transform any living room with five simple yet impactful updates, breathing new life into tired spaces and delighting clients with fresh design concepts.

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How to Style a Console Table

Unlock the potential of console tables as versatile design elements, mastering the art of styling to create captivating vignettes that enhance any room.

Stylish Outlet and Switch Plate Covers

Elevate the often-overlooked details of outlet and switch plate covers with stylish alternatives that seamlessly integrate into your design scheme.

The Best Places to Buy Plants

Discover top destinations for sourcing quality plants and greenery, ensuring access to premium botanicals for your design projects.

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Finishing Touches to Complete Any Room

Explore the transformative power of finishing touches, from decorative accents to functional elements, that elevate interior spaces to new heights of sophistication.

The Best Countertop Options Right Now

Stay informed about the latest countertop materials and trends, guiding clients towards durable, stylish options that meet their design and lifestyle needs.

Fabric 101

Dive into the world of fabrics with a comprehensive guide to different types, textures, and uses, empowering you to make informed decisions about upholstery and soft furnishings.

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How High to Hang Art

Master the art of art placement with expert guidance on the optimal height for hanging artwork, ensuring maximum impact and visual harmony in any space.

How to Select Window Coverings

Navigate the myriad options for window coverings with confidence, from curtains to blinds, discovering the perfect solutions to enhance privacy, light control, and aesthetics.

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Our prewritten content templates are more than just ready-made resources – they're invaluable tools that save you time, spark creativity, and elevate your online presence. Whether you're a seasoned pro or just starting out, our templates are fully customizable to fit your niche and aesthetic, ensuring that your brand shines through in every blog post and email. Keep your customers informed and intrigued, and let your passion for design shine with our effortlessly accessible templates. Unlock your creativity today!

Check out all of these templates here:

Happy Designing!

xx, Danae

Branding for Designers: 8 Ways to Stand Out in 2024

Where trends evolve and consumer preferences shift (faster than ever), establishing a distinct brand has never been more crucial. As we’re well into 2024, the importance of branding in setting interior designers apart in a crowded marketplace cannot be overstated. Here are some insightful tips and methods to enhance your branding and make a mark this year.

1. Incorporate Hand-Drawn Elements

In an era starved for simplicity and authenticity, incorporating hand-drawn elements into your branding can add a raw, personal touch that resonates with clients. This reflects a comforting appeal of simpler times but also demonstrates your brand's inclination toward personal connection. Consider integrating your signature or bespoke doodles that represent your design ethos into your website or social media to foster a more human and relatable brand image​.

2. Focus on Authenticity

Along those lines, today's consumers value realness and relatability above cold, hard perfection. Now it’s essential for brands to adopt a transparent and genuine communication style. Embracing natural language, showcasing real-life scenarios, adding in a bit of humor, and highlighting diversity can enhance your brand's relatability and appeal. This approach builds trust and a loyal community around your brand.

3. Introduce Elements of Surprise

In 2024, successful brands are going above and beyond visual appeal and focusing on creating tactile experiences that evoke delight and surprise. Consider a textured business card, folders with a fun closure, a physical logo stamp, or even just interactive elements on your website to engage your clients in a dynamic and memorable manner.

4. Leverage Animation

And no, I’m not talking about turning your site into a Saturday morning cartoon. Sprinkling a bit of animation across your digital spaces can really wake up your online vibe. Think subtle movements when someone hovers over a button, or fun videos that play as they scroll. It's all about making your website and socials a bit more dynamic, so people enjoy the experience and stick around longer.

5. Use AI Responsibly

AI is somewhat of a divisive topic, but it’s only gaining traction, including in the interior design field. Whether you use ChatGPT to help you write copy or Midjourney to create stunning images, it’s best to be transparent about it. Avoid directly using AI-generated text, as it may lack a natural tone, which can feel off-putting to potential clients. Always infuse your content with a personal touch to ensure authenticity and connection. This responsible approach will help maintain trust and credibility with your audience.

6. Forge Strategic Content Partnerships

Working with influencers, bloggers, and other design pros can be a big win for your interior design business. It’s a smart way to get your brand in front of more eyes and make your work more relatable through genuine endorsements. Mixing it up with different types of collabs like joint blog posts, guest spots on podcasts, social media takeovers, or team design projects can really spice things up. Just have a game plan for what you want out of these partnerships—be it more visibility, reaching fresh audiences, or just flexing your creative muscles a bit more.

7. Captivate with Video Marketing

Recently, video content has really taken off and it's a game-changer. Show off your designs through walkthroughs, design process clips, or testimonials from your happy clients. Videos that show you, the face behind the masterpiece, is by far the most effective way to connect with your audience. Then, just share your videos everywhere – think Instagram, your website, or in a newsletter. It's all about making you and your designs feel real, relatable, and right there within reach.

8. Secure Your Spot on Emerging Platforms

You know how it goes: some platforms are here today, gone tomorrow, while others suddenly take off. With places like Instagram's Threads and TikTok getting buzz, it's smart to lock down your ideal business username now. That way, you're ready to roll if they become the next big thing. You can't be everywhere at once, but having your spot saved means you won't miss out when the time comes.

In the end, standing out in the interior design scene isn't always just about following trends; it's about crafting experiences that resonate. From the personal touches in your branding to the strategic use of tech and collaborations, it's these elements that will set you apart. Keep pushing the boundaries, and let's make your interior design brand the one everyone talks about in 2024.

xx, Danae

Interior Designer Trivia: How Many Can You Answer Correctly?

This is it! Your opportunity to geek out and show off your interior design knowledge. Pull up a chair with a designer friend and grab a pen to note down your answers. And don’t worry! This is a multiple-choice quiz. From trends to industry jargon to design icons, let’s see how many questions you can get correct! The answers await at the end of the quiz–no jumping ahead and good luck!

1. The first known use of interior design was in which ancient civilization?
A) Roman
B) Egyptian
C) Mesopotamian
D) Greek

2. In interior design, what does the acronym FF&E stand for?
A) Form, Function & Elegance
B) Furniture, Fixtures & Equipment
C) Fashion, Form & Essentials
D) Flooring, Finishes & Embellishments

3. What was the first magazine solely dedicated to interior design?
A) Architectural Digest
B) Elle Decor
C) House Beautiful
D) The World of Interiors

4. What is the principle of design that refers to the visual weight distribution in a space?
A) Symmetry
B) Balance
C) Rhythm
D) Harmony

5. Which type of rug is traditionally handwoven in Morocco, known for its geometric designs and plush texture?
A) Persian Rug
B) Kilim Rug
C) Berber Rug
D) Shag Rug

6. Who is considered the father of modern architecture and design?
A) Frank Lloyd Wright
B) Le Corbusier
C) Marcel Breuer
D) Charles Eames

7. What does the term 'Biophilic Design' emphasize?
A) Use of sustainable materials
B) Incorporation of technology
C) Connection to nature
D) Historical architecture

8. Who designed the iconic Egg Chair?
A) Eero Saarinen
B) Arne Jacobsen
C) Harry Bertoia
D) Charles and Ray Eames 

9. What is a cantilever in the context of furniture design?
A) A type of legless chair supported at one end
B) A decorative bracket
C) A type of table with a single, central foot
D) A shelving unit attached directly to the wall 

10. Which term refers to a small, luxurious room designed for reading and relaxation?
A) Conservatory
B) Boudoir
C) Snug
D) Nook

11. Which designer is credited with the creation of the Wassily Chair, one of the first pieces of tubular steel furniture?
A) Ludwig Mies van der Rohe
B) Marcel Breuer
C) Alvar Aalto
D) Eileen Gray 

12. 'Feng Shui' is a practice originating from which country?
A) Japan
B) China
C) South Korea
D) Thailand 

13. The 'Chesterfield' is a type of what?
A) Sofa
B) Lamp
C) Rug
D) Coffee table

14. Which interior designer is famous for saying, "More is more and less is a bore"?
A) Joanna Gaines
B) Iris Apfel
C) Philippe Starck
D) Kelly Wearstler

15. What design movement is the 'Sputnik Chandelier' a symbol of?
A) Art Nouveau
B) Mid-Century Modern
C) Victorian
D) Art Deco

16. What does 'VOC' stand for in eco-friendly interior design?
A) Variety of Colors
B) Verification of Compliance
C) Volatile Organic Compounds
D) Visual Optical Clarity

17. The 'Roaring Twenties' influenced which interior design style?
A) Modernism
B) Art Deco
C) Victorian
D) Bauhaus

18. Which architect famously lived in a house with no right angles, believing they were unnatural?
A) Zaha Hadid
B) Antoni Gaudí
C) Frank Gehry
D) Renzo Piano

19. "Memphis Design" emerged in which city?
A) Memphis, USA
B) Milan, Italy
C) Paris, France
D) Tokyo, Japan

20. What is the most expensive furniture piece ever sold?
A) The Dragon Chair by Eileen Gray
B) The Badminton Chest
C) The Tufft Table
D) Ruijssenaars Magnetic Floating Bed

Ready to see how you did? Here’s the answer key below:

ANSWERS: 1B; 2B; 3C; 4B; 5C; 6A; 7C; 8B; 9A; 10C; 11B; 12B; 13A; 14B; 15B; 16C; 17B; 18B; 19B; 20B

So, how did you fare? Whether you're now basking in the glow of your expertise or adding a few new gems to your knowledge bank, it's clear that there is always more to learn in this industry. I hope you’ve enjoyed this little game of trivia. Thank you for joining in on the fun!

xx, Danae

Enhance Your Interior Design Portfolio: Introducing Our Maximizing Photoshoots Mini Guide for Interior Designers!

Are you an interior designer looking to take your portfolio to the next level? Look no further! We're thrilled to announce the launch of our latest resource: the Maximizing Photoshoots Mini Guide for Interior Designers. In this comprehensive guide, we're sharing insider tips and expert advice on how to make the most out of your photoshoots and showcase your designs in the best possible light, no pun intended!

Why is a photoshoot so important for interior designers, you ask? Well, stunning photography can make all the difference when it comes to attracting clients and showcasing your talent. A well-executed photoshoot not only captures the essence of your design but also highlights the craftsmanship and attention to detail that sets your work apart.

So, what can you expect to find in our Maximizing Photoshoots Mini Guide? Let's take a sneak peek:

1. Preparation is Key: Learn how to prepare your space for a photoshoot, from decluttering and styling to optimizing lighting and angles. We'll walk you through the essential steps to ensure your designs shine on camera.

2. Collaborating with Photographers: Discover how to find the right photographer for your project and establish a successful collaboration. We'll share tips on communication, budgeting, and creative direction to achieve the perfect shots.

3. Styling for Success: Get insider tips from seasoned stylists on how to style your designs for maximum impact. From selecting props and accessories to arranging furniture and decor, we'll help you create visually stunning compositions that tell a story.

4. Post-Production Perfection: Learn the secrets of post-production editing to enhance your photos and showcase your designs in the best possible light. We'll cover everything from color correction and retouching to cropping and formatting for print and digital use.

5. Marketing Your Masterpieces: Once you have your stunning photos in hand, it's time to share them with the world! Discover effective strategies for leveraging your photography to attract clients, build your brand, and grow your interior design business.

Ready to elevate your interior design game? Our Maximizing Photoshoots Mini Guide for Interior Designers has everything you need to master the art of photoshoots and showcase your designs like never before. Don't miss out—grab your copy today and get ready to dazzle the world with your talent and creativity!

Happy photographing!

xx, Danae

7 Enduring Analog Favorites in the Age of AI

In an era where AI and digital technologies pervade every corner of our lives, a surprising counter-trend is catching on within interior design. Despite the convenience and innovation offered by modern alternatives, there are some analog items that retain their charm and continue to be treasured in homes around the world. These timeless pieces not only add character and warmth to our living spaces but also connect us to traditions and tactile experiences that digital counterparts just can’t seem to replicate. Here are seven enduring analog favorites that still capture the hearts of interior designers and homeowners alike.

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1. Door Knockers

That solid knock brings a personal touch and a bit of drama to greeting guests that a simple buzz just can't compete with. The classic door knocker stands out for its grandeur and tactile appeal. A beautifully designed piece–whether it’s the figure of an animal, ornate carving, or a clean geometrical shape–can transform an entrance, making a statement about the home's character before one even steps inside.

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2. Vinyl Record Players

There's a reason vinyl's made a comeback. Playing a record is a whole auditory experience—from flipping through your collection to dropping the needle and soaking up the warm, rich sounds. It's perfect for setting the mood on a chill evening. Plus, record players are just cool to look at and give your space a touch of authentic style.

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3. Analog Alarm Clocks

Trying to cut down on screen time? An analog clock is your friend. It's a functional piece of art that adds charm to any room without tempting you to check notifications. From sleek classic designs to a minimalist flip alarm clock, these timepieces make checking the time a lot more enjoyable.

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4. Paper Books

E-readers are handy, but they can't beat the feel of a real book in your hands—the smell of the paper, the sound of turning pages, and the sight of a bookshelf brimming with colors. And for interior designers, books are not just for reading; they are decorative objects that add personality, warmth, and life to a room, inviting guests to browse and linger.

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5. Handmade Pottery

In a world of mass-produced goods, handmade pottery celebrates the beauty of imperfection and the uniqueness of each piece. Whether it's a vase, a set of mugs, or a decorative bowl, each item tells a story of craftsmanship and creativity. These pieces connect us to the hands that made them, adding depth and authenticity to our homes.

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6. (Some) Kitchen gadgets

Sure, high-tech kitchen gadgets are neat, but there's something satisfying about using simple, manual tools. Grinding coffee beans by hand or using a mortar and pestle to crush herbs connects you to the cooking process in a way that not even a kitchen robot can do. It's about enjoying the moment and the food you're preparing.

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7. Candlesticks

Candlesticks bring a bit of the old-school fire element into your home, creating a mood that lamps just can't. Whether it's a romantic dinner or a cozy night in, the soft light and shadows from a candlestick set the perfect scene. And from the diverse candle designs to candle holders to candle sconces out there, there are plenty of opportunities for a design moment.

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These analog picks show us that sometimes, the best things are the ones that keep us connected to the past and to the simple joys of life. For interior designers, it's not just about making a space look good; it's about filling it with items that tell a story and make a house feel like a home. In a world that's quickly moving forward, these timeless pieces help us stay grounded, reminding us of the beauty in simplicity.

xx, Danae

Should You Consider Creating a Design Build Firm?

In the ever-evolving landscape of interior design, the concept of a Design Build firm is gaining traction. This approach merges the traditionally separate disciplines of design and construction into a single, streamlined process. But is it the right move for every interior designer out there?

First, let's demystify what a Design Build firm is. Unlike the traditional approach where design and construction are handled by separate entities, a Design Build firm integrates these processes. The essence of a Design Build firm is about fostering a seamless, integrated process that enhances communication, streamlines workflows, and ultimately delivers a more unified vision for the project.

Now, why should you, as an interior designer, consider venturing into the Design Build game? Let's navigate through the pros and cons, and by the end, you just might see your path in a new light.

The Pros

• Streamlined Communication: One of the standout benefits of a Design Build firm is the streamlined communication between the designer, contractor, and client. This synergy can significantly reduce misunderstandings and misinterpretations, ensuring a smoother project from start to finish.

• Efficiency and Time Savings: With both design and construction teams working together from the get-go, projects can move more swiftly. Decisions are made faster, and there's a fluid transition from design to execution. This integrated approach often results in shorter project timelines and can lead to cost savings.

• Enhanced Creativity: With a thorough understanding of the construction process, your design possibilities widen. You're not just designing within the constraints given to you but actively shaping those constraints. This knowledge can elevate your creativity to new heights.

• Quality Control: Having a hand in both design and construction phases means more control over the outcome. This can lead to higher client satisfaction, as the final product closely aligns with the initial vision.

The Cons

• Steep Learning Curve: If construction isn't your forte, there's a learning curve to consider. Understanding the intricacies of building processes, regulations, and materials is essential and can be daunting for some.

• Increased Responsibility: With great power comes great responsibility. Managing both design and construction aspects means you're on the hook for more if things go south. It's a higher risk, higher reward scenario. 

• Resource Intensive: Starting a Design Build firm requires more than just a vision; it demands resources. From skilled labor to licensing, the initial setup can be resource-intensive and requires careful planning.

Yes, there are hurdles, but the potential for innovation, control, and satisfaction in seeing your designs fully realized is unparalleled. So, should you consider creating a Design Build firm? If the idea of creating a Design Build firm sparks excitement rather than dread, here are a few strategies to consider:

1. Education and Partnership: Before diving in, educate yourself about the construction industry. Consider partnerships or collaborations with construction professionals who share your vision and can bring the necessary expertise to the table.

2. Build a Multidisciplinary Team: Assembling a team that includes both design and construction professionals can foster a collaborative culture and ensure that projects benefit from a diverse range of skills and perspectives.

3. Focus on Communication: Establish clear communication channels and processes to facilitate the seamless flow of information between all team members and with clients. This is crucial for the success of the Design Build approach.

4. Manage Risk Wisely: Consult with legal and insurance professionals to understand and mitigate the risks associated with construction. This includes ensuring that you have the appropriate contracts and insurance in place.

5. Start Small and Scale: Consider starting with smaller, less complex projects to build your team's confidence and processes. This allows you to refine your approach before tackling larger, more complex projects.

Looking for a bit more industry wisdom to guide you? LuAnn Nigara, in her "Well Designed Business" podcast, hosted Brad Leavitt across several enlightening episodes (542, 560, 580, 615, 649), where they delve deep into the Design Build world. Leavitt shares insights that are gold for anyone considering this path. His experiences underscore the importance of clear communication, the art of managing client expectations, and the value of integrating design and construction from the get-go. These episodes are a treasure trove of knowledge, offering real-world perspectives on the Design Build process.

Whether your exciting next chapter means expanding into the Design Build arena or other ways of growth, we’re here to support your journey every step of the way!

xx, Danae

The Best On-The-Go Lunch Ideas for Busy Professionals

As a busy professional, you're always on the move, whether it's for client meetings, shopping for materials, or on a project site. With so much to do, it can be challenging to find time for a proper lunch break. That's why it's essential to have quick, convenient, and healthy lunch options that you can take with you.

First of all, to be well-equipped to make great on-the-go lunches, we recommend getting yourself a variety of nice leak-proof lunch boxes with compartments, such as bento boxes, reusable silverware, and an insulated lunch bag that’s easy to carry. You may also look into reusable food wraps as an eco-friendly alternative to plastic wrap. And, of course, you need a collection of simple and delicious meal plans that you can always turn to, so I bring you 9 ideas to get you started! 

Protein Wrap

A wrap is a quick and easy lunch option that you can customize with your favorite ingredients. Start with a whole wheat wrap, add some protein such as grilled shrimp or chickpeas, and your favorite fillings like lettuce, red onion, cucumber, tomato, avocado, cheese, and a drizzle of your favorite sauce. Roll it up, wrap it up, and you're good to go!

Pasta Salad

Cook some whole grain pasta, add your favorite veggies like cherry tomatoes, cucumber, and bell peppers, chicken or a diced cheese like feta, and a tangy dressing. This is a filling lunch that can be made ahead of time and kept in the fridge for a few days.

Quinoa Bowl

Cook some quinoa, add some veggies like roasted sweet potato, broccoli, and cherry tomatoes, and a tasty dressing. This is a high-protein, gluten-free option that will keep you full all afternoon.

Turkey and Avocado Sandwich

Spread some mayo or pesto on whole grain bread, add sliced turkey, avocado, lettuce, and tomato. This sandwich provides healthy fats, protein, and fiber.

Falafel Pita Pocket

Spread some hummus on a whole grain pita, add falafel, sliced veggies like carrot, cucumber, and bell pepper, and you have a delicious and easy lunch.

Tuna Salad

Mix canned tuna with some mayo, diced celery, and pickles. Serve it on whole grain bread or crackers, or in a lettuce wrap.

Tofu and Veggie Stir-Fry

Sauté veggies like broccoli, cauliflower, zucchini, carrots, and bell peppers with some tofu in a sauce of your choice. Serve over brown rice for a complete meal.

Fruit Salad

Cut up a variety of fresh fruit, such as apples, bananas, grapes, and berries, into bite-sized pieces and mix together in a container. This provides a healthy and refreshing dessert option.

No-Bake Peanut Butter Squares

Mix 1 cup of creamy peanut butter with 1/2 cup of honey and 1 teaspoon of vanilla extract, then stir in 1 1/2 cups of quick-cooking oats. Press the mixture into a lined 8x8-inch square dish, pour melted semi-sweet chocolate chips on top, and refrigerate for 1 hour before cutting into squares. 

With these delicious and nutritious meal ideas, you'll never have to sacrifice taste for convenience. Whether you're in a rush, at a client meeting, or just need a quick bite, these lunch options will keep you fueled and satisfied, no matter where you are. Enjoy!

xx, Danae

8 Benefits to Hiring an Interior Design Stylist

Among the many different hats that participate in an interior design project, there is someone, like a behind-the-scenes magician, who has the powerful ability to spin a cohesive and visually compelling narrative with an apparent wave of their wand. I’m talking about an interior stylist, a role that goes under-appreciated all too often. But you might wonder, given your own keen sense of style, what value does an interior stylist add?

What’s the difference between an interior designer and an interior stylist?

Interior designers, often backed by formal education and certifications, tend to focus on the structural and functional design of spaces, tackling complex renovation projects with an eye for building codes and architectural nuances. Interior stylists, on the other hand, have mastered the more visual and decorative aspects, bringing spaces to life for photoshoots, events, and daily enjoyment. They skillfully curate decor, textiles, and accessories to create aesthetically pleasing settings without the need for formal certification. Their flexibility in project scope, rates, and timelines offers a distinct approach compared to the structured, regulated projects managed by interior designers.

What are the benefits of hiring an interior stylist?

1. Efficiency: Whether you’re racing against a looming project deadline with last-minute accessory needs or seeking an adept hand for photoshoot day, enlisting an interior stylist can really streamline your process and save you precious time.

2. Broaden Your Horizons: Interior stylists bring fresh eyes and innovative ideas into your project, broadening the scope of possibilities for enhancing your space's visual allure.

3. Art of Styling Mastery: While it might seem obvious, the nuanced art of styling—think arranging shelves, tables, and spaces—is a specialized skill that not all interior designers have the luxury of time to perfect. Interior stylists excel in this arena.

4. Trend Savvy: Always ahead of the curve, stylists have a unique understanding of current and emerging design trends, seamlessly integrating them into your space to ensure it feels both modern and timeless.

5. Resourcefulness: Their toolkit includes extensive networks of suppliers and artisans, stylists are often able to unearth distinctive pieces that introduce character and uniqueness to your design, including items not accessible to the general public.

6. Ready for Spotlight: Seasoned interior stylists are used to working closely with photographers, brands, and editorial teams. When aiming for publication or to make a splash in marketing materials, stylists ensure your space is photogenic and polished, enhancing its appeal and the likelihood of being featured.

7. Attention to Detail: With an eye for the minutiae, stylists can transform a room through the meticulous selection and placement of accessories, lighting, and art, elements that might be overlooked but can significantly impact the overall feel of a space.

8. Collaborative Networking: Working with an interior stylist is a chance for mutual promotion. By sharing and crediting each other's work on social media, both parties can extend their reach and open new networking opportunities, enhancing project visibility and fostering industry connections efficiently.

So, how can you find the right interior stylist?

Start by diving into social media platforms and design websites, where many stylists showcase their portfolios. Instagram, Pinterest, and Houzz are great places to see their work in action and get a sense of their style and creativity. Don't hesitate to ask for recommendations from friends or colleagues who have embarked on similar projects; word-of-mouth can lead you to talented professionals whose work aligns with your vision. When you connect with potential stylists, discuss your project goals and preferences openly—this conversation can give you a clear insight into their approach and whether it meshes well with your expectations. Remember, a good fit goes beyond aesthetics; it's about finding someone whose communication style and project management skills align with yours, ensuring a smooth and collaborative experience.

Things to keep in mind…

• Make sure you're on the same page with your stylist about how much or how little you want the space styled, as well as the aesthetic direction, so the decor fits just right without overshadowing your design.

• Stylists' pricing can vary widely based on their experience, the project's scope, and even the location. This means that hiring a stylist is an investment that requires careful consideration. It's important to weigh the stylist's rates against the value they bring to your project.

Deciding to bring an interior stylist on board for your project's photoshoots often hinges on a few key factors: the interior designer's own confidence in their styling prowess, the allocated budget, and what you're aiming to achieve with the shoot. If the goal is to produce top-tier, publication-ready images that could draw in more clientele or spotlight your work, then investing in a stylist could pay off. On the flip side, if you're confident in your own styling skills and have a solid plan for the shoot, more power to you!

xx, Danae

Peach Fuzz: The Most Stylish Items in 2024's Color of the Year

The peach conjures images of freshness, juiciness, and radiance–exactly what I'm embracing for 2024, and Pantone clearly agrees, having named "Peach Fuzz" (13-1023) as the color of the year. As we journey through these early months, it's the ideal moment to invigorate our style with a splash of this warm, lively hue. That's why I'm excited to share with you a handpicked collection of items that capture the essence of this year's chosen Pantone Color: a mix of everyday staples and standout items, all dressed in a warm, vibrant hue that's as comforting as it is chic. Whether you're a fashion enthusiast or just looking to add a splash of novelty to your daily routine, these selections are bound to catch your eye. So, take a closer look at these 12 peachy picks and find something to brighten your day!

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1. Minimalist Mug Set

I love the handles on these and the slightly asymmetrical rim. These mugs are adorable, perfect for your daily coffee or tea ritual.

2. Retro Sneakers

Timeless, neutral yet with a lively punch. These Ecco sneakers strike the perfect balance, don’t you think?

3. Classy Ballpoint Pen

Elevate your everyday tasks with this very cool pen from the German brand Pelikan, expressing your style even while you work.

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4. Waterproof Hiking Shoe

In the realm of hiking gear, these Columbia shoes are as stylish as they get, providing solid support for your outdoor adventures.

5. Heavyweight Beanie

Complete your hiking ensemble with this trendy beanie, another gem from Columbia.

6. Kate Spade Sunglasses

These shades are definitely a bold fashion statement that instantly elevates and brightens any outfit.

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7. Roller Skates

Embrace the fun with these eye-catching retro-style skates. And let's bring back those roller rink Fridays!

8. Woven Throw Blanket

Indulge in luxury with this classic-patterned throw by Sferra, renowned for their exquisite Italian linens.

9. Tom Ford Body Spray

Experience "Bitter Peach" by the celebrated designer, available as a body spray, eau de parfum, or candle.

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10. Tea Towel

Add a burst of color to your kitchen with this charming tea towel featuring peach prints, courtesy of Urban Outfitters.

11. Twisted Candle

Infuse some quirkiness into your decor with this candle that dared to be different!

12. Everyday Backpack

I find this peach-toned Fjallraven backpack stunning in its simplicity. There’s a reason these Swedish designs are so popular!

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Can’t get enough of peach? Check out Pantone’s official website, where you can discover their collaborations with brands like Ruggable and Spoonflower, among others, featuring an array of rugs, fabrics, wallpapers, and home decor items–all in shades of peach, of course!

xx, Danae

Exploring Alcove: The Procurement Solution for Interior Designers

Did you know that interior designers may be grappling with a staggering 1,500 emails solely pertaining to procurement for a single project? This statistic, calculated by Greensighter, the UX Design agency behind Alcove, underscores the pressing need for a more efficient and user-friendly solution. Alcove was born from the desire to simplify and optimize the procurement process not only for interior designers but also for builders and purchasing agents. And let’s face it, we’re always keen to find out more about potential solutions to pain points in the workflow. So, here are the main points to know about Alcove:

1. All-in-One Product Information Hub: Alcove centralizes crucial product information, bringing together details, orders, status updates, and communications in one accessible platform, streamlining your design process​​.

2. Financial Management Made Simple: Navigating the financial aspects of design projects is simplified with Alcove. Easily set purchase costs, markup calculations, and resale pricing, alongside accurate tax and shipping estimates, ensuring your projects remain both beautiful and budget-friendly​​.

3. Efficient Order Tracking: Integrated with top shipping companies, Alcove simplifies order management, offering clear insights into payments and balances, and ensuring timely product delivery for seamless client experiences​​.

4. Streamlined Communication: Alcove's Gmail integration declutters your email communication, keeping all project-related discussions neatly organized and easily accessible​​.

5. Web Clipper and Customizable PDFs: Import product details and create bespoke PDFs for sharing with clients and collaborators, enhancing the ease of information exchange​​.

6. Pinterest Integration for Inspiration: Seamlessly sync your Pinterest inspirations directly into Alcove, integrating your creative ideas into the project workflow with ease​​.

As you can see, Alcove actually goes beyond just managing procurement; it's designed to help designers channel more of their creativity and less of their energy into the mundane admin tasks that often occupy far too much space.

While Alcove offers extensive benefits, adapting to its system may require some adjustment. It's a good idea to evaluate its compatibility with your existing practices and consider any necessary team training to harness its full potential.

Curious to try it out? Exploring Alcove's capabilities and seeing how it can transform your interior design business is easy and risk-free. You can schedule a personalized demo to check it out firsthand. Additionally, there's an option to try Alcove for free with a 14-day trial–no credit card details required–allowing you to experience its features without any commitment.

The pricing for Alcove starts at an accessible $39.00 per month, with the cost varying based on the plan's comprehensiveness and the number of user seats needed. This flexible pricing ensures that you can tailor the service to your specific business needs, ensuring value and efficiency.

xx, Danae

The Age of Aesthetic Coffee Brewing

As enthusiasts of all things sensory, it's no surprise that the captivating blend of warmth and aroma intrinsic to the coffee brewing process has become a new focal point in modern home design, while the aesthetic standards for commercial cafes are at an all-time high. For many, the mere mention of coffee evokes a welcoming ambiance, where the artful ritual of brewing and pouring with sleek instruments combines to create a sense of magical alchemy. And today’s exploration is all about this coffee culture boom, and how it is showing up in the realm of interior design.

Equipment as Art

The world of coffee equipment has embraced design in a big way. The Chemex coffee maker, for example, isn't just a tool for brewing; it's so stylish it's part of the Museum of Modern Art's permanent collection in New York. Contemporary designs like the Fellow Stagg Kettle blend sleek modernity with practicality, becoming a statement piece in the kitchen, perhaps as part of open shelf styling. For a touch of timeless elegance that still keeps up with modern brewing techniques, the Kinto SCS-S02 drip coffee maker is a perfect choice. These pieces show that coffee brewing isn't just about the drink; it's about making a style statement in your daily routine.

Next Stop: Coffee Station

As the appreciation for artisan coffee culture continues to rise, a growing number of interior design clients are requesting coffee stations as part of their kitchen renovations. No longer relegated to a simple countertop appliance, these coffee stations are becoming a central feature of modern kitchens. A well-designed coffee station typically consists of a dedicated area within the kitchen cabinetry, thoughtfully integrated to house high-end coffee machines, grinders, and accessories. These stations often include built-in shelving or drawers for storing beans, mugs, and other coffee paraphernalia, ensuring everything is conveniently at hand. With custom countertops and stylish backsplash designs, these coffee corners–or nooks–are crafted to stand out, turning the daily coffee ritual into a visually pleasing and highly functional part of the kitchen. This evolution marks a shift from the traditional solitary coffee pot to a more prominent and aesthetically pleasing coffee experience within the home.

Cafes As Design Attractions

Cafés have evolved into multifaceted hubs, serving an array of purposes for both locals and tourists. They have become popular retreats where people can relax and unwind, as well as dynamic workspaces for digital nomads and freelancers. In addition, these spaces are increasingly sought after by influencers and photography enthusiasts for their aesthetic appeal.

Cafés like El Perro y La Galleta in Madrid, which boasts a unique blend of vintage and modern decor with its elegant, canine-themed artwork and lush greenery, provide a serene yet chic environment. Meanwhile, Cafezal in Milan, known for its sleek, minimalist design accentuated by brass details and warm wood tones, creates a sophisticated, contemporary space that reflects the city's fashionable spirit. Further afield, Den Da Coffee Roasters in Ho Chi Minh City offers an industrial yet cozy atmosphere, with exposed brickwork, rustic wooden furnishings, and an open-plan layout that highlights the bustling coffee-making process.

As picturesque backdrops for social media posts, these cafés offer visually stunning settings that are perfect for capturing that quintessential coffee shot. With the rise in competition, café owners are turning to interior designers to create unique and captivating spaces, tasked with crafting environments that not only stand out but also encourage customer engagement and create a memorable experience. By integrating innovative design elements, comfortable seating, and an inviting ambiance, these revamped cafés are setting new standards in the world of coffee culture.

So there you have it, folks – a steaming melting pot of design trends, all brewed from the world's love affair with coffee. Whether it's transforming your morning coffee routine into a high-fashion statement in your kitchen or designing a cafe that’s destined to be featured in a design magazine, coffee culture has made its way into the heart of interior design.

xx, Danae