Most designers have a client welcome packet. A few pretty pages, a thank you note, a brief process overview... and that's it.

Not exactly the first impression that screams “you’re in the hands of a polished professional who’s about to make your dream home a reality.”

If you want your welcome packet to actually set the tone for an incredible client experience — one where clients trust you, respect your process, and are excited to work with you — you need a lot more than just a pretty PDF.

Here’s what your client welcome packet really needs: